digital optimization

October 3, 2018

Learn to Create Marketing Emails that Convince and Convert

Email marketing is a powerful tool that can bring your online business great benefits. If you want to learn how to write great email copy and […]
December 19, 2016

How To Setup Google Analytics Goals and Conversion Funnels

Whether your online goal is to generate sales or it is to get signups for an offer, a visitor must take certain steps in order to […]
July 31, 2016
eCommerce Conversions

15 Best Elements For Any eCommerce Website That Wants To Drive Conversions

The Problem I was hired to redesign this project when my Client and I noticed tremendous increase in abandoned Shopping Cart and Checkout pages. Yes, we […]
June 7, 2016

Case Study: Why Google Analytics Are Critical To Running A Profitable eCommerce Website

After experiencing poor website and traffic results with an ad agency, a New Mexico-based eCommerce business approached Kinga Dow Productions for help. When I first took […]